The new Normal

““The future is not what it used to be: Thoughts on the shape of the next normal””
— By Kevin Sneader and Shubham Singhal from McKinsey&Company

  • Distance is back

  • Resilience and efficiency

  • The rise of the contact-free economy

  • More government intervention in the economy

  • More scrutiny for business

  • Changing industry structures, consumer behavior, market positions, and sector attractiveness

  • Finding the silver linings